Meta Platforms - Ad impressions
(537)| Year | Ad Impressions Growth (Y/Y) |
|---|---|
| FY20 | 31% |
| FY21 | 10% |
| FY22 | 18% |
| FY23 | 28% |
| FY24 | 11% |
| FY25 (Q1) | 5% |
Note: The table reflects the year-over-year percentage growth in ad impressions across Meta's Family of Apps. The figure for FY25 is for the first quarter only, as full-year data is not yet available. Meta's second-quarter 2025 results are scheduled to be released after market close on July 30, 2025. The growth in ad impressions is a key metric indicating the expansion of advertising inventory on Meta's platforms.
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